Daily Fresh - Company Profile

FARM
 
Daily Fresh's corn is planted and grown by it's sister company - Mah Yong, which was established since 1986. Mah Yong has over twenty years of experience in supplying high quality sweet corn to the business. The relentless research and development throughout the years has cultivated growing techniques that are conducive for the corn to be grown in Malaysia's climate and geographical environment. Mah Yong managed to grow a unique corn species which is called "G10" which is known as one of the "Best" quality corn in Malaysia and is exclusively for Daily Fresh Foods Group only.

The company has the largest corn plantation in Simpang Renggam and Pontian in Johor, Malaysia with more than 810ha which is ideal for the cultivation of corn due to its abundant peat soil. The farm churns out 275 tonnes of kernel corn monthly. Of this total, 80 percent is exported to overseas market while the remaining is for the local market.

Another of the company's farm is located in Jakarta, Indonesia, to support the rapid growth of the export market and the future demand from the franchisees. The farms are strategically and geographically situated in "Peat Soil" area and with its suitable climate conditions produces the "Best" quality of Sweet Corn.

-----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------

FACTORY
 
In 1997, Daily Fresh Foods has been established a factory and processing plant in Malaysia. Daily Fresh Foods has invested a huge amount of resources to maintain a well set up food processing facilities and equipped it with the latest high-tech equipment, especially for the superior frozen system where all corn are frozen within hours of being harvested to capture the finest quality of colour, rich nutrition and natural taste. Daily Fresh has also developed the unique technique of extracting whole kernel that is "NON-CUT" from the cob. This technique ensures the original freshness, sweetness, crunchiness and juicy taste of whole corn is retained.

Daily Fresh Foods was awarded HACCP (Hazard Analysis Critical Control Points) certification from the World Certification Society (WCS) for its signature product "Sweet Corn Kernel" on the 13th Sept 2005. Achieving this certification took months of man-hours from a team comprising of personnel from various departments. This certification is a proven testimony of the company's relentless commitment in delivering superior quality products using the latest and most advanced technology available in the modern world today. With this HACCP certification, customers are assured that the products are clean and safe for consumption.
Daily Fresh has a capable team of Research & Development personnel who are always striving to find better techniques to improve the quality and nutritional level of its products. The products, freshness is the trademark of the brand, hence all measures are taken to ensure the products delivered to the customers are fresh and of top quality. In addition, the Research & Development also works on developing new products for the market.

As for Wafito, the waffle mix is prepared in the processing plant also. It is combined with all the ingredients and according to the HACCP standards of processing. The process begins by mixing all the ingredients together with the flour and followed by being sieved out for any foreign objects. The final product of flour is then packed according to the variety of flavours. IceKimo is produced in the processing plant. The natural fruits are first peeled and cooked into puree. The pure puree is then added with all the natural ingredients before being cooked. After the cooking process, the product is then cool down and transferred to a packing machine to be packed accordingly in the different flavours. All Daily Fresh products are guaranteed of its quality, freshness and nutrition.

Daily Fresh has become the market leader in sweet corn farming, processing and franchise.

-----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------

OUTLET
 
In Daily Fresh outlets, the sweet corn is sold to customers with its freshness and quality retained. The quality of the product is natural and nutritional. These products are accustomed to the customer needs and lifestyle. As our target customers are youngsters who possess a trendy and modern lifestyle. At Daily Fresh outlets, we believe in the highest standard of Quality, Service and Cleanliness. In our outlets, we ensure that all products are freshly prepared according to the Standard Operating Procedures (SOP) to have consistency. Our Daily Fresh staffs provide the "Best" service to each and every customer that comes to our outlet. All Daily Fresh outlets maintain cleanliness as their top priority.

Information above are collected from : Daily Fresh