My classmates and I went for a visit for FIM 2012 at PWTC on July 6th, Friday. We are introduced to this exhibition by our lecturer, Mr. Stephen Ong who teach us Entrepreneurship this semester. We are require to attend the exhibition in PWTC to have a visit and interview franchisors for our franchise assignment during the lecture time of Entrepreneurship that suppose to be on morning 10am-12pm. My classmates and I meet up in the morning can car pool to the exhibition venue together at 9am in the Friday morning. We are all dressed up smartly although not full formal dress code, but pleasant. We are arrive to the venue at about 9.45am which took us about 15minutes to reach from our college, Tunku Abdul Rahman College. We then quickly fill in the registration forms and queue up for ID making.
The exhibition are held at 2nd floor, Tun Hussein Onn Hall. We are there a little early so we have to wait until 10am sharp only allow to enter the exhibition which the time for public visitors. There are a lot of exhibitors from local and foreign country and some even have demo up their products for visitors to have a try on it.
Then, i come to my choice of Franchise - Daily Fresh. The booth for Daily Fresh are exactly like kiosk that we seen from shopping malls. They are doing demo on their products that allows the public to have a taste on their products. My friend, Windy and I doing on the same Franchisor but different locations so we decided to interview the people in-charge of Daily Fresh Marketing together to request for information that we needed to be place in our assignments.
Here are some pictures that i captured on the day and around the Daily Fresh booth.
There are some marketing staffs around the booth to assist you if you are interested to know more about their franchise operating system and license applications. There are also some brochures available for the visitors to have a look on their company informations and the franchising cost also franchise shops concept available. Almost all the information that I need is inside the brochure and I only enquire some question that are not stated in the brochure. There are quite many people who interested to get franchising of Daily Fresh as you can see on this picture above. As a prove, Daily Fresh had grown wider in Malaysia and they have 105 outlets all around the country.
After i completed my interview, i continue my visit to other booths to know more about other company's franchise information. My classmates and I are about to leave the exhibition at 11.30am as we having another class in college at 12pm. Then we quickly meet up with our lecturer to inform him about our class and took a picture at the entrance of the exhibition as a prove of attendance.
Here are the brochures i collected and the ID of mine during the exhibition of FIM 2012. It is a good opportunity for us as a Entrepreneurship student to know more about franchise opportunities and get to interview face to face with the franchisors that we chosen for our franchise assignment. It is a good experience for me and if i would about to start up my business in future i would also choose franchising. It is the easiest and with guidance also assistance from the franchisor to build up the business.
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